COOKIE POLICY

Last updated: October 2026

Last updated: October 2026

Introduction

This Cookie Policy explains how BTG977 PLC ("BTG977", "we", "us", or "our") uses cookies and similar tracking technologies on our website www.btg977.com (the "Website").

By using our Website, you consent to the use of cookies in accordance with this Cookie Policy. If you do not agree to our use of cookies, you should change your browser settings accordingly or refrain from using our Website.

This Cookie Policy should be read in conjunction with our Privacy Policy.

What Are Cookies?

Cookies are small text files placed on your device when you visit our website. They help the website function properly and provide information about how visitors use the site.

How We Use Cookies

BTG977 PLC uses cookies to:

  • Ensure the website functions properly

  • Analyze website usage and improve user experience

  • Remember your preferences

Types of Cookies We Use

1. Strictly Necessary Cookies

Essential for the website to function. These cannot be disabled.
Examples: Session management, security, cookie consent preferences
Legal Basis: Legitimate interest (required for website operation)

2. Analytics Cookies

Collect information about how visitors use our website.
Examples: Google Analytics
Legal Basis: Consent (you can opt out)
Data Collected: Pages visited, time on site, browser type, anonymized IP address

3. Functionality Cookies

Remember your choices and preferences.
Examples: Language preference, region settings
Legal Basis: Consent (you can opt out)

Third-Party Cookies

We use Google Analytics for website analytics.

Google Analytics

Cookie Duration

  • Session Cookies: Deleted when you close your browser

  • Persistent Cookies: Remain on your device for up to 26 months (analytics) or 12 months (functionality)

Cookie Declaration

Below is a detailed list of cookies used on our website:

Strictly Necessary Cookies

Cookie Name

Purpose

Duration

Type

cookie_consent

Cookie name: cookie_consent

Stores your cookie consent preferences

Purpose: Stores your cookie consent preferences

12 months

Duration: 12 months

First-party

Type/provider: First-party

Analytics Cookies

Cookie Name

Purpose

Duration

Type

_ga

Cookie name: _ga

Distinguishes unique users for analytics

Purpose: Distinguishes unique users for analytics

24 months

Duration: 24 months

Third-party (Google)

Type/provider: Third-party (Google)

_gid

Cookie name: _gid

Distinguishes unique users for analytics

Purpose: Distinguishes unique users for analytics

24 hours

Duration: 24 hours

Third-party (Google)

Type/provider: Third-party (Google)

_gat

Cookie name: _gat

Limits the rate of requests

Purpose: Limits the rate of requests

1 minute

Duration: 1 minute

Third-party (Google)

Type/provider: Third-party (Google)

This table is updated regularly to reflect current cookie usage.

Managing Cookies

Cookie Consent Banner

When you first visit, a banner lets you accept all, reject all or customise non-essential cookies. You can change your choice at any time using the cookie icon at the bottom of every page.

Browser Settings

You can control cookies through your browser settings:

  • Chrome: Settings > Privacy and security > Cookies

  • Firefox: Options > Privacy & Security > Cookies

  • Safari: Preferences > Privacy > Cookies

  • Edge: Settings > Cookies and site permissions

Your Rights

Under GDPR, you have the right to:

  • Withdraw consent or decline cookies at any time
    Access information about cookies we use
    Object to processing of your data

For more information, see our Privacy Policy.

Contact Information

If you have any questions regarding this Cookie Policy, please contact us at:

legal@btg977.com

BECOME AN INVESTOR

Unparalleled access to untapped, growing gaming markets, including traditional brick-and-mortar operators, cutting-edge online providers, and adjacent prediction and trading solutions.

FOR BUSINESS OWNERS

Looking for a partner, not just a buyer? We preserve brands, retain management, and invest in growth. 

BECOME A PARTNER

Platform, content, payment and compliance providers: join the ecosystem powering our portfolio companies.

BECOME AN INVESTOR

Unparalleled access to untapped, growing gaming markets, including traditional brick-and-mortar operators, cutting-edge online providers, and adjacent prediction and trading solutions.

FOR BUSINESS OWNERS

Looking for a partner, not just a buyer? We preserve brands, retain management, and invest in growth. 

BECOME A PARTNER

Platform, content, payment and compliance providers: join the ecosystem powering our portfolio companies.

BECOME AN INVESTOR

Unparalleled access to untapped, growing gaming markets, including traditional brick-and-mortar operators, cutting-edge online providers, and adjacent prediction and trading solutions.

FOR BUSINESS OWNERS

Looking for a partner, not just a buyer? We preserve brands, retain management, and invest in growth. 

BECOME A PARTNER

Platform, content, payment and compliance providers: join the ecosystem powering our portfolio companies.